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Başman Group of Companies signed an agreement with Sport Soul in 2016. The first shop of this Multistore of world famous sports brands was opened in Citymall Famagusta in October 2016.

Sport Soul is an athletics gear and sneaker store brand with attitude. Sport Soul is formed with the concept of multi branded sport shoes and sneakers of daily life style barands like New Balance, Adidas, Reebok, Asics, Vans, Converse, Sketchers, Under Armour, Superga, Toms, Diadora ve Birkenstock . Sport Soul also provides the Accessories to match the trainers for both indoors and outdoors as well as accessories like backpacks, headphones, socks and hats.